{Branding & Identity, Digital Design}

an all inclusive sleep solution helping to fall asleep easily and wake up refreshed

This Project uses a graphic design approach to solve a real world problem and represents a detailed research process. We started by discovering problems, identifying audiences and stakeholders, analyzing opportunities and threats, finding the best solutions, and designing a suitable and engaging visual system.

︎︎︎Font In Use

Lato by Łukasz Dziedzic

Studies suggest that sleep-related problems affect 50 to 70 million Americans of all ages and socioeconomic classes.

High level stress jobs, daily routines, and insomnia, leaves people with less to no sleep which tremendously affects their productivity the following day.

Available treatments for improving sleep quality are either expensive, habit-forming, harmful or have multiple side effects.

︎︎︎Process Book available on request


one of the most effective and scientifically proven way for improving the quality of sleep is with the aid of sounds. It’s inexpensive, is habit-agnostic and has absolutely no side effects.

© 2021 Bableen Chopra